Connect with us

Entertainment

Apple Music celebrates East African Heritage as it launches “Mali Safi” campaign

Published

on

Apple Music celebrates East African Heritage as it launches “Mali Safi” campaign, Glitz Empire

East Africa, 14 January 2022: Apple Music’s inaugural Mali Safi campaign celebrates the joyous music and quintessential vibe of East Africa.

A Swahili phrase that means “the dopest and freshest”, Mali Safi is all about being on the cutting edge of what’s hot, and the artists highlighted in this campaign are exemplary of that, exuding a vibrant energy unique to East Africa.

Featuring 10 exclusive guest playlists from Diamond Platnumz, Sauti Sol, Navy Kenzo, Zuchu, Nikita Kering, Nandy, Chris Kaiga, Spice Diana, Eddy Kenzo, and Otile Brown, each artist has meticulously put together a selection of songs that highlight the new wave and rich heritage of the region, celebrating East African excellence and innovation across the board.

In addition to the ever-popular EA Wave hits playlist, Apple Music will launch a Mali Safi flagship playlist that will highlight only the best in trending music from East Africa, for everyone to revel in the celebratory mood.

Artists’ quotes on their Apple Music Playlists:

“East African music is the soundtrack to people’s lives. The region is a melting pot of African and global cultures, which for centuries has maintained its sonic vibrations while integrating its exposure to other cultures. We are a show, not a tell society, who are all about good vibrations, love, the people and welcome.” – Sauti Sol

“We are a connected community with a variety of sounds and genres from Taarab, Genge, Dancehall to Bongo Flava and more, each song tells you a story by its melody.” – Navy Kenzo

“These songs for my Apple Music playlist remind me that I always have to be the best in terms of writing and composing my songs. Writing a good song always has to start with some inspiration and to me listening to some of these songs helped me a lot. And I just love how most of these are typically from the streets like ‘Jamila’ by Jose Chameleone. I feel like it’s one of the best Singeli songs to ever happen in East Africa. And I think it’s so important as an artist to never lose my originality no matter the exposure to outside sounds and music.” – Zuchu

“I think it’s a blessing that East Africa has many genres. It gives artists space to experiment with various musical influences. So if you are in need of a diverse playlist, East Africa will do you right.” – Nikita Kering

“The combination of musical feeling and the best lyrics make East African music the best on the continent.” – Nandy

“The East African class of artists are diverse, outgoing and special. This is attributed to the different cultures and backgrounds of the East African community. Even though Swahili is the main language in the region, East Africa is blessed with many different African-speaking languages and this brings out music rich in instrumentation and lingo.” – Chris Kaiga

“I just love African Music… the East African sound is one of the most exceptional. My Apple Music playlist features rising urban artists who are giving African music a special touch and are set to take over the world by storm.” – Spice Diana

“Music from East Africa is rich. I actually still get a lot of inspiration from it even though I have traveled far and wide and had a chance to experience many other cultures and sounds. My wish is for the world to discover this richness in diversity, sound, genres, composition and culture. I picked my favourite sounds spanning through more than a decade of my songs along great East African hits and compositions. I hope you like my Apple Music playlist and have it on repeat!” – Eddy Kenzo

“I have curated a playlist for Apple Music with top songs in East Africa.” – Otile Brown

About Apple Music

Apple loves music. Apple revolutionized the music experience with iPod and iTunes. Today, Apple Music celebrates musicians, songwriters, producers, and fans with a catalog of over 90 million songs, expertly curated playlists, and the best artist interviews, conversations, and global premieres with the award-winning Apple Music Radio.

With original content from the most respected and beloved people in music, autoplay, time-sync lyrics, Lossless Audio, and immersive sound powered by Spatial Audio with Dolby Atmos, Apple Music offers the world’s best listening experience, helping listeners discover new music and enjoy their favourites while empowering the global artist community.

Apple Music is available in over 165 countries and regions on iPhone, iPad, iPod touch, Mac, Apple Watch, Apple TV, HomePod mini, CarPlay, and online at music.apple.com, plus popular smart speakers, smart TVs, and Android and Windows devices. Apple Music is ad-free and never shares consumer data with third parties. More information is available at apple.com/apple-music.

Source link

Glitz Empire is a leading entertainment news, lifestyle & Fashion news site. Get all the latest Breaking News & trending gossip on GlitzEmpire.com. We cover all latest news, entertainment, business, politics, Lifestyle, Buzz, Celebrities gossips, sports news from Ghana, Africa and the globe. For Advertisement & Booking: +233238556921

Comments

Entertainment

“SUGARCANE” by Camidoh racks over 180 million views on TikTok

Published

on

“SUGARCANE” by Camidoh racks over 180 million views on TikTok, Glitz Empire

Camidoh deserves credit for the ample ground he is breaking for his new song “SUGARCANE”. Stream here: https://lnk.to/Sugarcane

The song, which was launched in 2021 to a thunderous reaction from fans around the country, continues to reign supreme on notable charts and social media, becoming one of the internet’s most utilized tunes. Featuring Nigeria’s record producer, Phantom, “SUGARCANE” is currently attaining its viral smash status with the aid of a TikTok challenge tagged, “Sugarcane challenge”, that has now seen the song rack over 180 million views worldwide.

, “SUGARCANE” by Camidoh racks over 180 million views on TikTok, Glitz Empire

Camidoh will make an appearance on this week’s edition of The McBrown Kitchen (a Ghanaian television program hosted by actor Nana Ama Mcbrown on United Television) to promote the song — SUGARCANE — while showing how skilled he is at cooking his favorite dishes — local.

“SUAGRCANE” is the first single off the Ghanaian musical genius’ forthcoming album “L.I.T.A”. Stream here: https://lnk.to/Sugarcane

The ecstatic Afrobeats love song with elements of highlife essentials features Phantom, an elite Nigerian record producer, and shows the Ghanaian artiste more at ease than ever, exhibiting his lyrical dexterity by flexing in his mother tongue-EWE-and pidgin English. In the groovy feel song Camidoh shows off his vocal prowess with the catchy hook.

The enthralling track demonstrates a powerful message from the heart, and the vocalist demands perfect love clarity from a potential love interest.

Instagram: Camidoh Facebook: Camidoh Twitter: Camidoh

Featured image credits/Courtesy of Twins Don’t Beg via Camidoh/Instagram

Source link

Continue Reading

Entertainment

“SUGARCANE” by Camidoh causing stir on social media, racks over 180 million views on TikTok

Published

on

“SUGARCANE” by Camidoh causing stir on social media, racks over 180 million views on TikTok, Glitz Empire

Camidoh deserves credit for the ample ground he is breaking for his new song “SUGARCANE”. Stream here: https://lnk.to/Sugarcane

The song, which was launched in 2021 to a thunderous reaction from fans around the country, continues to reign supreme on notable charts and social media, becoming one of the internet’s most utilized tunes. Featuring Nigeria’s record producer, Phantom, “SUGARCANE” is currently attaining its viral smash status with the aid of a TikTok challenge tagged, “Sugarcane challenge”, that has now seen the song rack over 180 million views worldwide.

, “SUGARCANE” by Camidoh causing stir on social media, racks over 180 million views on TikTok, Glitz Empire

Camidoh will make an appearance on this week’s edition of The McBrown Kitchen (a Ghanaian television program hosted by actor Nana Ama Mcbrown on United Television) to promote the song — SUGARCANE — while showing how skilled he is at cooking his favorite dishes — local.

“SUAGRCANE” is the first single off the Ghanaian musical genius’ forthcoming album “L.I.T.A”. Stream here: https://lnk.to/Sugarcane

The ecstatic Afrobeats love song with elements of highlife essentials features Phantom, an elite Nigerian record producer, and shows the Ghanaian artiste more at ease than ever, exhibiting his lyrical dexterity by flexing in his mother tongue-EWE-and pidgin English. In the groovy feel song Camidoh shows off his vocal prowess with the catchy hook.

The enthralling track demonstrates a powerful message from the heart, and the vocalist demands perfect love clarity from a potential love interest.

Instagram: Camidoh Facebook: Camidoh Twitter: Camidoh

Featured image credits/Courtesy of Twins Don’t Beg via Camidoh/Instagram

Source link

Continue Reading
Advertisement

Breaking News

Trending